Station Casinos partners with Adostics for new digital funding solution

Station Casinos has formed a new partnership with Adostics to launch the provider’s TrustedTap digital funding solution, which allows casino players to instantly fund slot machine play through Apple Pay and debit cards. 

While the product has launched at Durango Casino & Resort bars, Seventy Six taverns and Wildfire Anthem, TrustedTap remains in a field trial phase as it awaits regulatory approval from the Nevada Gaming Control Board (NGCB). 

Adostics CMO Brad Egnor shared that early feedback on TrustedTap has focused on “convenience and control,” while players have been found to actively engage with responsible gambling tools such as 24-hour spending limits. 

At the start of July, Station Casinos began celebrating its 50th anniversary in Las Vegas with a new citywide brand campaign, which debuted at Palace Station prior to a drones and fireworks show presented by the operator.

As part of the new campaign, Station Casinos also unveiled a fresh logo for the operator’s brand, created to pay tribute to the company’s origins while also introducing a more contemporary design.

“As we celebrate 50 years in Las Vegas, this new logo is a meaningful nod to where we began and the local community that has been part of our story from the start,” Station Casinos EVP of Operations Frank Fertitta IV said. 

“While our brand identity is evolving, our commitment to serving locals with great value, genuine hospitality and a place to come together for another 50 years remains as strong as ever.”

Station Casinos will also make a limited-edition 50th logo collection available for purchase on $5 and $25 chips at the cage and player services, while the operator’s anniversary celebration is set to continue along with Fourth of July festivities. 

Both the campaign and new logo were created in partnership with The New Company and Station Casinos’ in-house marketing team.