Bloomberry Resorts's digital gaming unit OnlyFun.PH plans to onboard more than 100 streamers to its newly launched FollowBet service during the fourth quarter of 2026.
The streamers will primarily come from video-on-demand platform VMX, with personalities including Angeli Khang and Robb Guinto set to host live sessions.
FollowBet combines online gaming, livestreaming and real-time interaction within one platform. Users can watch participating creators play games, interact with them during broadcasts and follow their bets.
The product uses a shared-stakes format in which players participate alongside the streamer they are following. If the streamer wins, participating viewers also win based on the stakes they have shared.
OnlyFun.PH said its initial growth strategy for FollowBet will focus on creator-led content, with the planned onboarding of more than 100 streamers intended to increase the number of interactive live sessions available to users.
The company also plans to introduce additional gaming titles as it expands its broader catalog in response to demand.
OnlyFun.PH launched in early October as part of Bloomberry's expansion of its digital gaming operations. The platform sits within the company's FunaloMAX portfolio and combines gaming features with livestreamed content rather than replacing Bloomberry's existing FunaloMax online gaming platform.
Access is restricted to players aged 21 and above. OnlyFun.PH also uses Know Your Customer identity verification, while FollowBet applies content guidelines and safety protocols covering both players and streamers.
OnlyFun.PH adds another digital channel to Bloomberry's gaming portfolio alongside its land-based operations, which include Solaire Resort Entertainment City in Parañaque and Solaire Resort North in Quezon City.
Bloomberry's Q2 net revenue rose 11% to PHP14.1bn, while GGR increased 15%