Mohegan appoints Guy Greene as CMO for Mohegan Digital
Greene to lead marketing strategy across Mohegan’s iGaming and online sports betting platforms.
3 min read • Jan 13 • By
Claire McKernan
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Linebet
ONLYPLAY
Makeberry Affiliates
GammaSweep
Z-Gaming
GammaStack
SmartSoft
ReferOn
DATA.BET
BetConstruct
JDB Gaming
Bally’s Intralot
Titans
Global Gaming Awards
N1 Partners
bet365 Partners
GR8_TECH
Logifuture
GammaPlus
1spin4win
SPAYZ.io
AMATIC Online
Vegangster
DYG
OMNIPLAY
Imagine Live
Euro Games Technology
Galaxsys
Greene to lead marketing strategy across Mohegan’s iGaming and online sports betting platforms.
The move extends the supplier’s US footprint to six states, with Setka Cup already live on bet365’s North Carolina sportsbook and further operator launches expected.
Sports wagering operations across the state also contributed just over $15.7m to various Maryalnd funds, representing growth of 141.7% from the prior year period.
The state-owned operator posted record prizes and turnovers at the same time.
The company has been selected by FIFA as the football governing body’s first-ever official betting data and streaming rights distributor for the summer tournament and beyond.
The figure represents a 3.4% decrease year-over-year, as table games accounted for nearly $34.4m of the total, and slot machines generated the remaining $168.1m before tax deductions.
PrizePicks has launched a new advertising campaign that takes aim at the industry's oversaturation of commercials during the football postseason, featuring former NFL running back Marshawn Lynch and actor Adam Devine.
There may be more industry expos and shows added to the schedule each year, but there is only one ICE.
Operators reduce their dominance in naming-rights deals, despite remaining deeply embedded in football sponsorships.
Operators poured more than BR1.4bn ($290m) into TV, radio and streaming ads last year as the competition for visibility intensified across Brazil.