Brazil's Secretariat of Prizes and Betting at the Ministry of Finance (SPA), Brazil's betting authority, has extended its cooperation agreement with the Digital Council of Brazil.
The cooperation comes in an effort to strengthen action against illegal and irregular promotion of fixed-odds betting in the country.
The partnership was prolonged until 30 June 2026, following its initial launch in July last year.
The agreement enables faster and more structured information-sharing between the SPA and major technology companies represented by the Digital Council, including Google, Meta, Uber, TikTok, Kwai and Hotmart.
According to data provided by the Council, more than 5,000 items of non-compliant betting-related content have been removed from digital platforms following notifications issued by the regulator's enforcement team.
Beyond advertising enforcement, the cooperation also targets the protection of children and adolescents from betting-related content.
Measures include tighter age restrictions, stronger moderation policies and awareness campaigns aimed at promoting safer online environments.
The Council has already rolled out the "Caring Network" initiative focused on healthy technology use among minors, with a new campaign on responsible gambling set to follow.
The partnership has also driven revisions to internal advertising and content policies across participating platforms.
Some companies have updated their terms and gambling policies to align with Brazilian regulations, including requiring advertisers to prove they are licensed operators authorized by the SPA.
SPA secretary Regis Dudena said the agreement has delivered "many positive results" and remains essential for improving consumer protection and market security.
"The collaboration of the Brazilian Digital Council and its associates has been crucial for SPA to fulfill its mission," said Dudena.
The extension signals that this collaboration will continue and in an increasingly better way."
Digital Council chief executive Felipe França added that the renewal reflects the effectiveness of public-private cooperation in addressing online harms and regulatory compliance.
The extension comes as the SPA continues to roll out additional regulatory tools, including stricter self-exclusion mechanisms for bettors and ongoing discussions around the limits of technology in fully eliminating illegal operators.
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