Reevo has gone live with Betsson in Mexico after signing an integration deal with the operator.
Betsson will roll out games from both Reevo’s in-house games and its aggregation platform, which houses third-party studios.
Karl Grech, Reevo Head of Business Development, said: “Going live with Betsson in Mexico is an exciting milestone for Reevo and another important step in our expanding global partnership.
“Mexico is a vibrant and fast-growing market, and we are proud to bring both our aggregation platform and our in-house games to Betsson’s local players.
“This launch reflects our commitment to delivering high-quality content, scalable technology, and real value to operators across international markets.”
This deal strengthens the burgeoning relationship between the two companies, as they continue to sign integration deals across a number of international regulated markets.
Most recently, Reevo and Betsson signed a deal to push Reevo's portfolio of iGaming content live in Lithuania.
Betsson is already a recognisable brand in Lithuania, but this deal was Reevo's first foray into the region.
Andrea Rossi, Betsson Commercial Director for LatAm, said: “Bringing Reevo’s diverse and high-performing portfolio to our Mexican platform is another step in our mission to provide the most tailored and engaging gaming experience in the region.
“Mexico is a sophisticated market where players expect both variety and quality; by integrating Reevo’s in-house titles and aggregation platform, we continue to strengthen Betsson’s offering and expand the range of entertainment available for our players.
“This collaboration reinforces our long-term commitment to the LatAm market and our focus on partnering with suppliers who share our ambition for quality and innovation.”
Earlier this week, Reevo also got certified to offer its portfolio of in-house games in Portugal, allowing licensed operators in the country to access the supplier’s proprietary titles.
Betsson was founded in 1963 and employs around 3,000 people worldwide
