Better Collective is a digital sports media group that operates a diverse portfolio encompassing digital sports media, sports betting media, and esports and gaming communities. Founded in Denmark in 2004, the company is still managed by its founders, Jesper and Christian. Headquartered in Copenhagen, Better Collective is dual listed on Nasdaq in Stockholm and Copenhagen and employs over 1,500 colleagues globally.
The company aims to engage sports fans through a variety of content formats, including exclusive videos, podcasts, editorial sports news, and expert insights. Better Collective covers a wide range of sports, from major leagues like the Premier League and NFL to niche competitions, attracting over 450 million visits each month across its brands. Notable brands under its umbrella include HLTV, FUTBIN, Action Network, Playmaker HQ, Bolavip, and AceOdds.
Through successful acquisitions and a talented workforce, Better Collective has experienced significant growth, positioning itself as a leading digital sports media group. The company's focus on creating engaging content allows it to build and maintain a strong and loyal audience across its various platforms.
