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Betr revamps daily fantasy product and launches Betr Arcade ahead of NFL season

Updates include industry-first 10,000X multiplier, new sports markets, and peer-to-peer skill games

2 min read
betr logo over an arcade
Key Points
Betr redesigns Betr Picks with new features, sports coverage and 10,000X multiplier
Launch of Betr Arcade introduces peer-to-peer skill games in 29 states
Rollout coincides with NFL season, with free $10 play for new users

Betr has launched a revamped version of its daily fantasy pick 'em product, Betr Picks, alongside the debut of Betr Arcade, as the company prepares for the start of the 2025 NFL season.

Betr Picks, now live in 33 states and Washington, D.C., has been redesigned with a new user interface and expanded sports offerings, including WNBA and top-tier soccer leagues.

The product will also feature more player projections and an industry-first payout multiplier of up to 10,000X. The new "Mystery Multiplier" function allows two-pick lineups, which usually return 3X, to generate payouts as high as 1,000X.

To promote the launch, new users will receive $10 free-to-play credit during the opening two weeks of the NFL season, along with a 50% deposit match up to $200.

Existing users will also qualify for deposit matches during the same period. Betr reports that more than $250m has already been won on its platform since launch.

This decision left Mixi short of the 90% minimum shareholder acceptance needed to proceed with its AU$1.30 (US$0.84) per share bid.

Betr Arcade, the company's new peer-to-peer gaming product, will initially feature four titles: 21, Fruit Match, Crossout 21 and 5 Across, with additional games expected in the coming weeks.

Available in 29 states, the skill games start at $1.25 per contest and include practice modes before real-money play.

Joey Levy, Betr's Founder and CEO, said: "The Betr app has never been as strong as it is today. Betr Picks is now a top-tier daily fantasy sports pick 'em product despite launching less than two years ago, and we now have Betr Arcade live in 29 states, giving our customers a new skill gaming experience. We now have two nationwide gaming products live in our single Betr app available to users in a single wallet."

Betr has positioned the updates as part of a broader strategy to expand its digital offerings and reinforce its presence in the U.S. sports gaming market. Levy added that further product releases and improvements are planned in the coming months.

Good to know

Betr recently refused to accept Mixi's takeover offer for PointsBet, despite the company holding nearly 20% of PointsBet stock

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