Super Technologies has extended its previously formed collaboration with Bragg Gaming to launch its Superbet brand in Greece, preparing to offer a localized iGaming experience to residents along with a “sports-first” philosophy.
Superbet has spent the last 12 months building its presence across Greece, which was referred to as one of Europe’s “most mature and well-regulated iGaming markets” within the release.
“Every decision that we take is based on our customer-centric vision. And our partnership with Bragg serves this vision by offering the best entertainment experience to our Greek customers,” Super Technologies Central & Eastern Europe CCO Adam Lamentowicz said.
“Greece is a mature and thriving market, and we are confident that our product offering will have an immediate impact.”
As part of the collaboration, Bragg will supply RGS games and its Hub aggregation platform, providing access to online titles from studio partners such as International Game Technology (IGT), Spribe and Playson.
Following Superbet’s launch in Greece, Bragg will continue to offer new content, features and partnerships to help further establish the brand’s presence with online players.
Bragg CCO Neill Whyte also spoke on the extended collaboration, having said, "We are delighted to support Superbet’s entry into Greece with our full suite of RGS and aggregation capabilities. As the preferred partner to Super Technologies, this launch reflects a partnership built to win.
“It highlights the strength of our technology and content ecosystem and our ability to scale in regulated markets. Greece is an exciting opportunity, and we look forward to supporting Superbet’s long-term growth in the region while continuing to power this commercial brand across multiple territories.”
Bragg originally unveiled its intentions to help support Super Technologies’ “aggressive” strategic expansion plan on February 17, having already assisted the operator with sports betting and iGaming launches in Romania, Belgium, Serbia and Brazil since 2020.
Bragg appointed Morten Tonnesen as COO and promoted Garrick Morris to EVP of Global Content, US and Canada, on March 3, part of a leadership restructuring centered on operational efficiency and AI integration
