Z.ro Global Payments has appointed Rodrigo Shimizu as its new Chief Marketing Officer (CMO).
This marks the addition of another senior executive to its leadership team as the company accelerates its expansion across Latin America.
Z.ro Global Payments serves as a primary financial infrastructure and transaction processor for the regulated Brazilian sports betting and iGaming industry. The fintech powers hi-scale instant payment, foreign exchange and cross-border transactions for a significant portion of the country's authorized betting operators.
Shimizu brings more than 25 years of experience spanning strategic planning, B2B marketing, sales and revenue growth, having held leadership positions at major companies including Claro, Dock, Oi, Ticket and Vivo.
In his new role, he will oversee Z.ro’s institutional marketing, market intelligence and business development functions, with a focus on strengthening the company’s presence in Brazil while supporting its international growth strategy.
The fintech currently operates local payment collection services in Brazil, Argentina, Chile, Peru and Mexico, enabling businesses to collect payments locally before settling funds globally.
Commenting on his appointment, Shimizu said the company’s current stage of development provides a strong foundation for scalable growth.
“Z.ro is experiencing a very interesting period of growth and internationalization. My mission will be to help accelerate that journey by connecting strategy, marketing and business development to support the company’s sustainable expansion,” he said.
He added that adapting commercial strategies to the specific characteristics and maturity of each market will be essential as the company continues expanding across the region.
The appointment follows the recent hiring of Ademir Araujo as Chief Financial Officer.
Brazil’s regulated betting market generated BR4.5bn ($870m) in tax revenue during the first four months of 2026, more than double the BR2.2bn collected during the same period last year
