Global Gaming Insider

Influencer Marketing

Showing 10 of 264

  1. BetMGM renews partnership with NHL player Connor McDavid

    The multiyear extension keeps McDavid in the operator’s responsible gambling campaign, which will expand to new audiences and markets.

    15 Oct 2026 · 2 min read · By Milagros del Priore

  2. Bad follow-through: Brazil influencer targeted in $18.9m illegal betting probe

    The orders include three residential search warrants, searches of four vehicles and the freezing of financial assets up to the authorised limit. 

    14 Oct 2026 · 1 min read · By Layla Victoria

  3. Singer Anitta, who criticised gambling, linked with Brazil's "biggest" betting platform

    Messages found by Brazil’s Federal Police reportedly name the singer alongside other Brazilian personalities in a proposed betting venture led by Daniel Vorcaro. 

    12 Oct 2026 · 1 min read · By Layla Victoria

  4. What’s in a name? Brazil probes post-ban illegal betting influencers

    Federal prosecutors are examining influencers who used social media to direct followers to gambling platforms, disguised as word-guessing games, after Brazil's online betting ban.

    12 Oct 2026 · 1 min read · By Layla Victoria

  5. Casumo CEO on Brazil: Our industry advertises like there is no future

    Casumo CEO Francesco Postiglione was quick to react when Brazil's online betting ban was announced. Below, he joins us as the first guest in a series of exclusive interviews on the Brazilian market.

    12 Oct 2026 · 3 min read · By Tim Poole

  6. Spain fines raffle organiser €750,000 over influencer car draw

    The case centres on 376,850 digital wallpaper purchases, each of which gave the buyer an entry to win a luxury car promoted on social media.

    12 Oct 2026 · 2 min read · By Shaan Khan

  7. Brazilian 'superhero' takes on betting and corruption in new animated series

    Studio 10’s new superhero, Mestre K, uses capoeira to confront betting schemes and corruption in Brasília.

    9 Oct 2026 · 1 min read · By Layla Victoria

  8. Denmark revisits overhaul of gambling advertising rules

    Denmark is revisiting the 2025 Gambling Package 1 political agreement with a new bill to restrict gambling advertising.

    8 Oct 2026 · 2 min read · By Marieta Lezaic

  9. Novig’s Sweeney gamble pays off – but can it sustain the momentum?

    A controversial ad has delivered a major boost for Novig. But can it turn one-off viral attention (and backlash) into lasting engagement?

    6 Oct 2026 · 4 min read · By Marieta Lezaic

  10. France: Advertising regulator flags influencer ad compliance gaps

    Missing warning messages and misplaced 18+ symbols were the most common issues.

    2 Oct 2026 · 1 min read · By Marieta Lezaic