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More than 4,600 illegal gambling ads reported by the KSA   

The Dutch Gaming Authority (KSA) has reported ads across Facebook and Instagram. 

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Key Points
The KSA has made illegal gambling marketing one of its top priorities   
Reports were made to Meta in April about the number of illegal ads 

The Dutch regulator reported over 4,600 illegal gambling ads to Meta in April. Meta has been responsible for many of the illegal gambling advertisements circulating recently and the KSA has aimed to be proactive in combating any prohibited gaming activities.   

Many operators in the black market rely on advertisements on social media, often using names and logos of famous athletes and brands to promote their product.   

This can mislead players, not necessarily placing the burden on them for any illegal gambling.

The KSA has introduced many new methods in the fight against illegal gambling activity – funding for five projects to decrease gambling harm, flagging and issuing instructions to operators for not following the guidelines and informing providers over player costs.    

Fines were given to BetCity for not protecting young people from gambling harms and a record penalty of €24.8m ($28.9m) was issued to Novatech for providing illegal gambling opportunities.    

The KSA has been working closely with various organisations and during a recent meeting with the alliance, different trends and insights were shared.   

How companies can protect their logo and brand was also discussed by the regulator, and further suggestions on how to better tackle illegal providers on social media.   

The KSA has continued its support to licensed providers and has taken a firm stance on unregulated gambling activity, despite difficulties in this market.  

Good to know

The KSA recently held a university workshop on tackling illegal gambling   

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